Starting a business is difficult, let alone starting one in the crazy economic times we're in. Last winter, Calicem Fitness was born with a strong desire to change the lives of people in the Newell Region.
"Take care of yourself, because you can't pour from an empty cup," is the motto of Calicem Fitness, and for owner Eusebia Kiedrowski: a Mom, wife, cancer kicker, and horse lover. She's an active fitness coach and helathy lifestyle advocate with a positive and motivating online presence.
She's also my lovely wife!
(I still can't believe I got so lucky!!!)
Recently, Eusebia wanted to update her profile images with something "not from a smartphone." Since we share an office, and part of that space includes a small studio, it was fairly easy to accomodate her request.
While she got ready, and I set up the lights and did some tests, I found myself reflecting on how far Eusebia's business has come. How exciting it's been to watch her grow this amazing group of people. How many lives she has changed because of her motivation. I've always been attracted to her energy - and this force comes through in her work with Calicem Fitness. Of course, this positivity came shining through in the images we created.
A special treat was to have Eusebia assist in image editing. Think I gave her a bit of insight as to why her husband spends hours at a computer each night. He's not just shopping for more gear online (although, that does tend to happen on rare occasions!).
I always love watching client reactions to their images, and it's especially thrillling when your wife proclaims which shots are her favorites.
Full disclosure, I've joined Eusebia in some of her workouts in our family room. It's not only a tagline when she says that this thing will change your life, because I've noticed changes in myself as well. Suddenly, my clothes became loose. I had higher energy levels, and the metal in my ankle didn't ache quite so much.